Your Right Hand

My Virtual Assistant Limited


Developing and Selling Your Own Information Products

Building a business around information products has become a bit of a hot topic in recent years. Many online businesses were developed selling other peoples digital downloads of information, but what information products could you develop with your own knowledge, and how can you sell them?

Information products are things like ebooks, ecourses, teleseminars, audio programmes and online training programmes. An information product is simply a product whereby you deliver information to your customer in an electronic format, so a downloadable file. You can of course package your information product as a hard copy and send out things like a folder containing printer material, cds, dvds, etc. But most people deliver information products online, to keep production costs to a minimum and the efficiency of the business high.

For example, if you are delivering information products in a written format, such as a Word document, you might turn that into a pdf file and call it an ebook. Of you might decide to deliver that written information over a series of emails, delivered over a period of time, and call it an ecourse.

If you prefer the spoken word, you might record an interview or telephone conversation, turn that into an mp3 and call it an audio programme. You could also have that information transcribed and turn it into another written information product, an ebook or ecourse.

Don’t be put off by thinking you have to write a book on a subject either, most information products are relatively short in length, so rather than books, think guides or tip sheets. Internet users want concise, easy to consume products that answer their questions or solve a particular problem and you shouldn’t need to write reams in order to do that. If you do, serialise the information and turn it into an ecourse.

For more help with developing your information products, take a look at the services we offer by downloading our Information Pack by filling in the form on the right.

About the author:
Justine Curtis is the director of My Virtual Assistant Limited which is currently expanding across the UK with a team of virtual assistant licensees and founder of the UK Association of Virtual Assistants (UKAVA) which offers free resources and information to its subscribers. Justine is the author of Setting Yourself Up As A Virtual Assistant and passes on the benefits of her vast experience of the VA role to aspiring and progressive virtual PAs as a co-founder of the VA Success Group. Justine is also a co-founder of Academy for Online Business, a company devoted to helping self-employed professionals and entrepreneurs to build their own online business empires.

For more information about our services and how we can help you, don’t waste any more time, Contact Us today.

Stay subscribed for all the latest time and money saving tips to make and your business more efficient!

If you found this information useful, please feel free to share it with others using the social media links on the right.

(Visited 1 times, 1 visits today)

Comments are closed.

  • Information Pack

    Services, Prices and Packages - it's all here!

    * indicates required
  • Delegate 25 Things

    Feeling swamped but don’t know where to start?

    This free report will give you a clear idea of what you can shift from your ‘In’ tray to ours right now.

    * indicates required
  • Memberships

    UK Association of Virtual Assistants
    An accredited member of the UK Association of Virtual Assistants. The one-stop information resource for virtual assistants and their clients.
    http://www.ukava.co.uk
  • RSS Latest Blog Posts

    • Virtual Assistant Jobs – Research – Products or Services to Sell 08/12/2022
      Virtual assistants can undertake a whole range of business support jobs. From basic administration through to web site marketing and online business management. Have you thought about outsourcing your… Research – Products or Services to Sell If you’re interested in starting a business – any business –or if you’re already in business and are considering […]
    • More Tips For Managing Your Own Workload 08/05/2022
      Do your filing In addition to your client files, have files for everything related to running your business. Then, set aside time each week to file everything you have dealt with that week. I use the last half-hour on a Friday for this. Create checklists Have checklists for every process in your business. For example, […]
    • Virtual Assistant Jobs – Research – Products or Services to Buy 07/29/2022
      Virtual assistants can undertake a whole range of business support jobs. From basic administration through to web site marketing and online business management. Have you thought about outsourcing your… Research – Products or Services to Buy Not sure which car meets your needs? Looking for a home cinema system but can’t make sense of all […]
    • More Tips For Managing Your Own Workload 07/22/2022
      Create email templates If you answer an email to the same question more than once, create an email template so that the next time you are asked the question, you already have an email ready to send. Back up everything If you have ever deleted anything accidentally, or suffered a computer crash, you will probably […]
    • Virtual Assistant Jobs – Research – Fact Checking 07/15/2022
      Virtual assistants can undertake a whole range of business support jobs. From basic administration through to web site marketing and online business management. Have you thought about outsourcing your… Research – Fact Checking If you are writing articles, posting to blogs or making podcasts, videos, and other media to promote your business you need facts […]


↑ Top