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My Virtual Assistant Limited



Adding In Extra Help By Hiring A Virtual Assistant 0

Posted on May 13, 2022 by Justine Curtis - My Virtual Assistant

Need an extra pair of hands but can’t justify the expense or don’t want to take the risk of hiring in a new employee? Ever considered outsourcing those tasks to an experienced and professional virtual assistant?

Whether you are a solo entrepreneur, a small business or a large corporation, the question often arises, should you hire a virtual assistant? In this uncertain financial climate, you don’t want the commitment of taking on an employee, but you know that there are a large number of tasks that need to be done. Often these tasks are not a good use of your time, so they keep getting put to the bottom of the pile where they sit becoming more and more urgent. However, you know that working with a virtual assistant or virtual pa is a large leap into a new way of functioning for your business. If you are determining the best business moves, you may want to evaluate your reasons for getting involved with extra helping hands.

The most common reason for hiring a virtual assistant is that there is too much work to be done on the day-to-day running of the business that is taking you away from things that you should be doing.  The best way to evaluate whether or not your business could benefit from using a virtual assistant or not, is to take a look at what you are doing all day. Keep a record of everything you are doing during your working day, every day for a week, and see what it tells you. If you are spending time on administrative correspondence and not your vision, then a virtual assistant may be a good answer.  This is especially important if you have noticed that your business is beginning to grow or expand or you would like it to but you simply haven’t got enough hours in the day to make it happen.

Another factor to consider with a virtual assistant is the resources that you will need. If you don’t know how much work you will have, of if your workload is erratic, a virtual assistant is also better option because everything is more flexible. If you don’t have much work, and you have nothing to delegate, you can usually cancel your contract at fairly short notice and then unlike an employee you don’t need to pay them.

By hiring a virtual assistant, you will be helping yourself with both time and money. The simple thing to do is to evaluate your situation.  If you could use some help, but are not ready for the larger step of taking on an employee, or if your home is your office and you simply don’t have the space for an assistant, hiring a virtual assistant is the best option. This will ensure that you will get the best professional administration support, while saving time and money in the long run.

About the Author:

Justine Curtis is the director of My Virtual Assistant Limited which is currently expanding across the UK with a team of virtual assistant licensees and founder of the UK Association of Virtual Assistants (UKAVA) which offers free resources and information to its subscribers. Justine is the author of Setting Yourself Up As A Virtual Assistant and passes on the benefits of her vast experience of the VA role to aspiring and progressive virtual PAs .

Kashflow Accounting Software 0

Posted on May 06, 2022 by Justine Curtis - My Virtual Assistant

Your cash flow, and the effective management of it, is imperative to the financial health of your business. One of the first decisions you’ll make when starting out in any new business is what accounting software to use.

At My Virtual Assistant, we deal with many different customers, using varying systems and programmes to complete their basic book keeping. From basic spreadsheets, to complex systems such as Sage, we’ve seen it all. Our favourite has become Kashflow. It’s incredibly simple and designed specifically for small businesses.

Kashflow is an online system which has several overriding benefits, firstly your accounts are held online so you can access them from any computer with a browser (after entering your secure login details). This means several things; if your computer should crash you haven’t lost everything, you can give access to your virtual assistant or book keeper to enter information and you can give access to your accountant to compile their required information. As there is one live copy of the accounts, the changes are available instantly to all your team so you don’t have multiple out of date copies everywhere.

Secondly, as you pay a monthly subscription for Kashflow, rather than a large upfront software cost, it is easier to budget as a small monthly fee. Critically within this fee the software upgrades are included. Anyone who has purchased accountancy software in the past will know that purchasing upgrades is necessary when you have several people updating your accounts at different locations. Generally the software is not backwardly compatible so as soon as one person upgrades, you all have to and upgrades can be very costly.

What is more, you get to try before you buy. You don’t even have to give a credit card number that you might later forget to cancel should you decide to use an alternative program. Try it today completely free at: http://www.kashflow.co.uk

What Is Outsourcing and Why Should You Do It? 0

Posted on April 29, 2022 by Justine Curtis - My Virtual Assistant

Outsourcing is a term often used in business and it is gaining popularity on the Internet as millions of web site owners discover they do not have all the tools and skills necessary to handle each and every function necessary to the efficient running of their businesses.

Unlike having to recruit, interview, and take on an employee – and thus incur the tax and NI liability of a new employee, not to mention the additional costs incurred such as holiday pay, sick pay, maternity leave, etc – often savvy business owners turn to outside companies. Outsourcing services take on the tasks underlying a business leaving the owner more free time to pursue the front-end of his or her business.

Wikipedia states:

“Outsourcing” involves transferring or sharing management control and/or decision-making of a business function to an outside supplier, which involves a degree of two-way information exchange, coordination and trust between the outsourcer and its client.”

Outsourcing, therefore, becomes an integrated part of your business. The importance is to determine what should be outsourced, why it should be outsourced, and who will provide your outsourcing services.

How To Make Outsourcing Work

To make any outsourcing relationship work effectively, the business owner must be able to step back and make an honest evaluation of his or her talents. We are not all created equal. We all have different strengths. One thing is certain; to ensure business success a business owner must cultivate the ability to delegate responsibility through the use of outsourcing. That’s how a well-run, profit-pulling online business accomplishes its goals.

Today’s businesses – large and small – gain immense benefits by finding other companies outside their own arena who possess the technological know how to analyse, plan, and implement target objectives.

In the case of the smaller business owner finding an outsourcing service to handle tasks such as marketing, diary management, bookkeeping, and word processing is one such effective strategic move.

Choosing the Right Outsourcing Company

As a small business owner it is easy to become frozen in place trying to keep up with all the day-to-day tasks associated with running your business. You cant possibly be proficient in every skill required to effectively run your business so lot of time can be taken up with trying to perform even the “smallest” of tasks. Trying to learn how to do everything can literally take hours of your week away from you. Hours better spent on developing relationships with your prospects or clients, updating your web site content, creating new products, and just being there to respond to new enquiries. Unless you are willing to give up some control, the grind of trying to do everything in your business too often takes priority over the human approach to being there for your customers.

When looking for a company to outsource to, pick up a phone and call or send email enquiries to those that appear to have the skill set you require. Make sure your questions are addressed intelligently and at a level of understanding that you feel most comfortable with. Look for a company that is interested in what goals you are trying to achieve by outsourcing and how you like to work. The conversation should be an effective two-way open communication and you should come away with a feeling of trust and confidence. By weeding out any company that is vague in their explanations of how they can achieve what you want them to do and you should easily find the best company to work with for your business needs.

In Summary

Don’t try to do everything yourself. You may have many fine strong points, but running your business single-handily should not be one of them. Learn when and delegating responsibility can actually make your business grow by leaps and bounds. Then find an outsourcing service you can work with – one with a complete understanding of your business and one that is proactive and willing to go the extra mile to make your business a success.

To start the outsourcing process, contact My Virtual Assistant today.

Writing Effective Copy for your Website 0

Posted on April 22, 2022 by Justine Curtis - My Virtual Assistant

Initially writing the text copy for your website seems quite simple. You just tell them who you are, what you sell and how to contact you, right? Err, no actually.

Many business websites drone on and on about when they started, what their “mission statement” is, what technology they use, blah, blah, blah. I hate to be the one to tell you this, but nobody cares. All that prospects and customers care about is “What’s in it for me”.

So the very first thing you need to do is put yourself in the shoes of your potential customer. What problem do they have that they are looking for a solution to by searching around the internet? If they have arrived at your website as part of their search they will look for confirmation that they have come to the right place. What solutions are you providing that solves their problem?

If you were the customer, what questions would you want answers to before parting with your cash? Make sure you answer those questions in your copy.

If you are selling an intangible or unknown product or service, how have you displayed your credibility? Have you shown testimonials or feedback from previous customers, or can you show case studies where you have made a real tangible difference to a former client?

If you are selling information, how have you established to them that you are the expert that they should listen to? Do you have any samples of the type of information you provide such as free downloads of tips?

How easy is it to contact you? Is there a telephone number for enquires? Have you got a proper mail address on your website or just a PO Box? Do you have a guarantee that will allow them to purchase a product or service without reservation?

Lastly, give them a compelling reason to buy from you now. Or if your product or service has a longer sales cycle, get them on your list by offering something in exchange for their name and email address.

For help with writing effective sales copy, contact My Virtual Assistant today!

3 Tips to Build Your Newsletter Subscriber List Part 5 0

Posted on April 15, 2022 by Justine Curtis - My Virtual Assistant
  • When you’ve added previous newsletters to your web site, Twitter the link to the article page. Make sure there is a link to ‘sign up for more articles like these’ at the bottom of the article page.
  • When you’ve added previous newsletters to your web site, add the page address to your Facebook status. Make sure there is a link to ‘sign up for more articles like these’ at the bottom of the article page.
  • Include a link to your newsletter sign up page on your Facebook profile and from time to time include it in your status. The day that you have sent out your latest issue is a great time to do this.

For more tips visit: https://www.my-va.com

3 Tips to Build Your Newsletter Subscriber List Part 4 0

Posted on April 08, 2022 by Justine Curtis - My Virtual Assistant
  • Ask telephone callers if you can add them to your newsletter list. If they have enquired about any of your products or services, they are a prospect and won’t mind your keeping in touch in this unobtrusive way.
  • Collect business cards and email each one asking for permission to add them to your newsletter list. Do not add them directly without permission as this will not win you many friends!
  • Host back copies of your newsletter on your web site as an archive. At the foot of each article, include a link to your sign up page with a message to ‘sign up to our newsletter for more articles like these’.

For more tips visit: https://www.my-va.com

3 Tips to Build Your Newsletter Subscriber List Part 3 0

Posted on April 01, 2022 by Justine Curtis - My Virtual Assistant
  • Consider a popup window which appears when a visitor leaves your web site. Ask for their email address so you can keep in touch – make sure it links to information telling them about your privacy policy, how to opt out and how often you will contact them.
  • Include a Forward to a Friend link in your newsletters so that your readers can forward an article to a friend that may find it interesting. For this reason, also include a link to your sign up page in each emailed newsletter.
  • Offer email only discounts and tell visitors to your site that you do so. If they are interested in your services, they’ll sign up in the hope of getting a discount.

For more tips visit: http://www.my-va.com

3 Tips to Build Your Newsletter Subscriber List Part 2 0

Posted on March 25, 2022 by Justine Curtis - My Virtual Assistant
  • Join your local Chamber of Commerce and email the member list (if it’s opt-in) about your services with a link to sign up to your newsletter. Again, don’t just add everyone to your newsletter list but introduce yourself by email and ask if they would like to subscribe.
  • Run a joint venture with a complimentary business. Chose a business that provides services to a similar target market, for example small businesses. Include a link in your newsletter for readers to opt into the other businesses list, in exchange for their running an opt in for your newsletter on theirs.
  • It’s simple but very effective, include an opt in form on every page of your web site. It’s also worth checking your web statistics to see where people leave your web site. Check the last page they view before they leave and make sure there is a note asking them to sign up for your newsletter at the bottom of this page.

For more tips visit: https://www.my-va.com

3 Tips to Build Your Newsletter Subscriber List Part 1 0

Posted on March 18, 2022 by Justine Curtis - My Virtual Assistant

We all need to fill our marketing funnel with the contact details of potential clients and referrers of our business services. The following article gives you some ideas about how to collect contact details, and in particular email addresses, so that you can begin to build relationships with your prospects.

  • Put an offer on the back of your business card to get people to sign up for your newsletter. For example, “Visit www.my-va.com to download 25 Things You Can Delegate Today”. When they land on your page, ask for their email address in order to receive the free report.
  • Include a newsletter sign up link in the signature of all your outgoing emails. You can include this in a PS at the bottom of your email after your name and before your contact details.
  • Send an opt-in email to everyone in your address book asking them to sign up for your newsletter. Make sure you don’t just include everyone in your contacts list in your newsletter list, ask their permission first.

For more tips visit: https://www.my-va.com

3 Top Newsletter Housekeeping Rules Part 3 0

Posted on March 11, 2022 by Justine Curtis - My Virtual Assistant

Invite Interaction

Do not forget to ask your readers for their comments, questions or future topics they would like to see covered. The whole point of writing an ezine or newsletter is to build a relationship with your prospects and invite further interaction. You want them to take the next step by picking up the telephone or sending you an email. Make it clear that not only is this an acceptable way of contacting you, but the best way.

Tell Your Readers What To Do

If you go to the effort of writing an ezine, do not forget to tell you readers what you want them to do next. You are writing in order to build a relationship. So, do you want them to go to your website to read the rest of the articles, or download something for free? Do you want them to purchase a product or service? If so, give them a reason to do it now rather than later, and provide a link to click, so they can buy it now. If you do not tell them what to do next, they will not do anything apart from read your ezine and delete it. Tell them what to do, and, provided that they are interested, they will do it.

Make Unsubscribing Easy

If someone wants to leave your mailing list, there is no point trying to hold on to them; they have already made the decision not to buy from you. To give one last professional impression of your business, you can at least make unsubscribing from your list easy and straightforward. It is ethical to include an unsubscribe link in all your ezines, and this should link to an automated system that will remove them quickly and painlessly. Wish them farewell and get on with providing quality content to those who do want to receive it.

Click here for more tips: http://www.my-va.com/html/top_ezine_housekeeping_rules.html

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    • Adding In Extra Help By Hiring A Virtual Assistant 05/13/2022
      Need an extra pair of hands but can’t justify the expense or don’t want to take the risk of hiring in a new employee? Ever considered outsourcing those tasks to an experienced and professional virtual assistant? Whether you are a solo entrepreneur, a small business or a large corporation, the question often arises, should you […]
    • Kashflow Accounting Software 05/06/2022
      Your cash flow, and the effective management of it, is imperative to the financial health of your business. One of the first decisions you’ll make when starting out in any new business is what accounting software to use. At My Virtual Assistant, we deal with many different customers, using varying systems and programmes to complete […]
    • What Is Outsourcing and Why Should You Do It? 04/29/2022
      Outsourcing is a term often used in business and it is gaining popularity on the Internet as millions of web site owners discover they do not have all the tools and skills necessary to handle each and every function necessary to the efficient running of their businesses. Unlike having to recruit, interview, and take on […]
    • Writing Effective Copy for your Website 04/22/2022
      Initially writing the text copy for your website seems quite simple. You just tell them who you are, what you sell and how to contact you, right? Err, no actually. Many business websites drone on and on about when they started, what their “mission statement” is, what technology they use, blah, blah, blah. I hate […]
    • 3 Tips to Build Your Newsletter Subscriber List Part 5 04/15/2022
      When you’ve added previous newsletters to your web site, Twitter the link to the article page. Make sure there is a link to ‘sign up for more articles like these’ at the bottom of the article page. When you’ve added previous newsletters to your web site, add the page address to your Facebook status. Make […]


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