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My Virtual Assistant Limited



Automate Your Relationship Building with Autoresponders and Newsletters 0

Posted on June 24, 2022 by Justine Curtis - My Virtual Assistant

Are you spending a large amount of time each week following up with prospects or customers? Are you checking they are ok, asking for feedback, telling them about other products or services that might interest them or the special offers you are currently running?

Do you capture the contact details of the visitors to your website and include them in your regular newsletter? We all (should) spend time on a regular basis touching base and following up to ensure happy customers, increase sales and profitability. But unless you have a system in place that can do this for you, it can become a full time job.

What you need is an autoresponder system that is linked to your shopping cart and can also produce your regular newsletter. MaiChimp has all these features and allows you to automate the follow up of prospects and customers.

Now you can get prospects on your mailing list, get paid online for products and services (there’s even no need for a merchant account with your bank), send out a series of timed emails to every customer or prospect relevant to what they have purchased or shown an interest in, and send out your regular newsletter to individual groups or your entire list. And all for far less than you’d imagine.

If you’re something of a technophobe, at My Virtual Assistant we can set the whole thing up for you. For details of our Shopping Cart Set Up and Management services, contact us today.

Developing and Selling Your Own Information Products 0

Posted on June 17, 2022 by Justine Curtis - My Virtual Assistant

Building a business around information products has become a bit of a hot topic in recent years. Many online businesses were developed selling other peoples digital downloads of information, but what information products could you develop with your own knowledge, and how can you sell them?

Information products are things like ebooks, ecourses, teleseminars, audio programmes and online training programmes. An information product is simply a product whereby you deliver information to your customer in an electronic format, so a downloadable file. You can of course package your information product as a hard copy and send out things like a folder containing printer material, cds, dvds, etc. But most people deliver information products online, to keep production costs to a minimum and the efficiency of the business high.

For example, if you are delivering information products in a written format, such as a Word document, you might turn that into a pdf file and call it an ebook. Of you might decide to deliver that written information over a series of emails, delivered over a period of time, and call it an ecourse.

If you prefer the spoken word, you might record an interview or telephone conversation, turn that into an mp3 and call it an audio programme. You could also have that information transcribed and turn it into another written information product, an ebook or ecourse.

Don’t be put off by thinking you have to write a book on a subject either, most information products are relatively short in length, so rather than books, think guides or tip sheets. Internet users want concise, easy to consume products that answer their questions or solve a particular problem and you shouldn’t need to write reams in order to do that. If you do, serialise the information and turn it into an ecourse.

For more help with developing your information products, take a look at the services we offer by downloading our Information Pack at My Virtual Assistant Limited

Ebook and Info Product Support 0

Posted on June 10, 2022 by Justine Curtis - My Virtual Assistant

If you have lots of information you want to get across but don’t know how to get it to your potential readers, how about an ebook or information product? We will collate all your information, proof read and edit it and design the content layout. We will then format it so it can be an online, downloadable product, design and add a cover and include a product image so you can advertise it on your web site.

For more information download our information pack at My Virtual Assistant Limited

Teleclass Set Up and Management 0

Posted on June 03, 2022 by Justine Curtis - My Virtual Assistant

Another great way of getting your message across is via teleclass. Instead of 1 to 1 meetings, you can talk to large numbers of prospects or clients, all from the comfort of your home or office using nothing but your telephone. We will set up an email template so you can alert your existing mailing list, a mini web site including a sales/registration page and a thank you page to thank them for signing up. We will also set up payment processing through PayPal or your existing shopping cart, email the attendees the call dial-in details, set up the conference call and record it, upload the recording of the call and send all participants a link to the recording once the call has taken place.

We can also transcribe the calls so you can turn them into your next ecourse or ebook!

For more information download our Information Pack at My Virtual Assistant

Why Online Businesses Need a Blog 0

Posted on May 27, 2022 by Justine Curtis - My Virtual Assistant

We have all heard it said that a blog is now an essential tool when it comes to running an online business. But do you know why?

If you are running an online business, one that sells products or services online, your main audience is the online community. The customers who will be ready and willing to buy from you online are those people who are comfortable researching and buying online, over the internet.

It is vitally important that to these people you are not seen as a nameless, faceless organisation, but a trustworthy business who will supply the goods or services displayed on your web site. There are many ways you can include proof of this on your website, but none is as convincing as online interaction.

A blog is a great format for interacting with your audience. It is less formal than the ‘corporate’ web site, allowing you to inject your own personality into the content. The snippets of information that you post are generally shorter than articles allowing you to post regular short pieces and links to other information your readers may find useful.

You can also have two-way conversations with your prospects that are there for the entire world to see. You can supply user guides, all sorts of tips and advice, write subject related articles that your readers will find useful. And best of all, if they have a question, they can ask and you can respond via the blog so your response is public.

And the best news? As the content is regularly updated and ‘fresh’, search engines LOVE blogs. If you want to be found in the top of the search engines, it’s one of the quickest, easiest and most cost-effective way to get there.

In addition to that there are numerous tools available that will automatically post your blog content to your social media accounts. So if you are active in LinkedIn, Twitter, Facebook and others, snippets of your blog posts, along with a link to read the remainder of your live article from your main blog, can appear each time you post. Now isn’t that easier than posting to multiple websites?

About the Author:

Justine Curtis is the director of My Virtual Assistant Limited which is currently expanding across the UK with a team of virtual assistant licensees and founder of the UK Association of Virtual Assistants (UKAVA) which offers free resources and information to its subscribers. Justine is the author of Setting Yourself Up As A Virtual Assistant and passes on the benefits of her vast experience of the VA role to aspiring and progressive virtual PAs.

Blogging Set Up and Management Service 0

Posted on May 20, 2022 by Justine Curtis - My Virtual Assistant

We all know that blogging allows you to position yourself as an expert in your field and regularly keep in touch with your readers, whilst building an interactive relationship with them. So how’s your blog? Have you set one up yet, and if you have, are you posting to it regularly?

Blogs are less formal than web sites allowing you to inject your own personality into the content. The snippets of information that you post are generally shorter than articles allowing you to post regular short pieces and links to other information your readers may find useful.

And the best news? As the content is regularly updated and ‘fresh’, search engines LOVE blogs. If you want to be found in the top of the search engines, it’s the quickest, easiest and most cost effective way to get there.

At My Virtual Assistant, we provide a Blog Set Up and Management service that includes the full technical set up of your blog. Once set up you can add your own content or pass that task over to us along with the management of reader comments and subscribers.

For more information download our Information Pack here:
https://www.my-va.com

Adding In Extra Help By Hiring A Virtual Assistant 0

Posted on May 13, 2022 by Justine Curtis - My Virtual Assistant

Need an extra pair of hands but can’t justify the expense or don’t want to take the risk of hiring in a new employee? Ever considered outsourcing those tasks to an experienced and professional virtual assistant?

Whether you are a solo entrepreneur, a small business or a large corporation, the question often arises, should you hire a virtual assistant? In this uncertain financial climate, you don’t want the commitment of taking on an employee, but you know that there are a large number of tasks that need to be done. Often these tasks are not a good use of your time, so they keep getting put to the bottom of the pile where they sit becoming more and more urgent. However, you know that working with a virtual assistant or virtual pa is a large leap into a new way of functioning for your business. If you are determining the best business moves, you may want to evaluate your reasons for getting involved with extra helping hands.

The most common reason for hiring a virtual assistant is that there is too much work to be done on the day-to-day running of the business that is taking you away from things that you should be doing.  The best way to evaluate whether or not your business could benefit from using a virtual assistant or not, is to take a look at what you are doing all day. Keep a record of everything you are doing during your working day, every day for a week, and see what it tells you. If you are spending time on administrative correspondence and not your vision, then a virtual assistant may be a good answer.  This is especially important if you have noticed that your business is beginning to grow or expand or you would like it to but you simply haven’t got enough hours in the day to make it happen.

Another factor to consider with a virtual assistant is the resources that you will need. If you don’t know how much work you will have, of if your workload is erratic, a virtual assistant is also better option because everything is more flexible. If you don’t have much work, and you have nothing to delegate, you can usually cancel your contract at fairly short notice and then unlike an employee you don’t need to pay them.

By hiring a virtual assistant, you will be helping yourself with both time and money. The simple thing to do is to evaluate your situation.  If you could use some help, but are not ready for the larger step of taking on an employee, or if your home is your office and you simply don’t have the space for an assistant, hiring a virtual assistant is the best option. This will ensure that you will get the best professional administration support, while saving time and money in the long run.

About the Author:

Justine Curtis is the director of My Virtual Assistant Limited which is currently expanding across the UK with a team of virtual assistant licensees and founder of the UK Association of Virtual Assistants (UKAVA) which offers free resources and information to its subscribers. Justine is the author of Setting Yourself Up As A Virtual Assistant and passes on the benefits of her vast experience of the VA role to aspiring and progressive virtual PAs .

Kashflow Accounting Software 0

Posted on May 06, 2022 by Justine Curtis - My Virtual Assistant

Your cash flow, and the effective management of it, is imperative to the financial health of your business. One of the first decisions you’ll make when starting out in any new business is what accounting software to use.

At My Virtual Assistant, we deal with many different customers, using varying systems and programmes to complete their basic book keeping. From basic spreadsheets, to complex systems such as Sage, we’ve seen it all. Our favourite has become Kashflow. It’s incredibly simple and designed specifically for small businesses.

Kashflow is an online system which has several overriding benefits, firstly your accounts are held online so you can access them from any computer with a browser (after entering your secure login details). This means several things; if your computer should crash you haven’t lost everything, you can give access to your virtual assistant or book keeper to enter information and you can give access to your accountant to compile their required information. As there is one live copy of the accounts, the changes are available instantly to all your team so you don’t have multiple out of date copies everywhere.

Secondly, as you pay a monthly subscription for Kashflow, rather than a large upfront software cost, it is easier to budget as a small monthly fee. Critically within this fee the software upgrades are included. Anyone who has purchased accountancy software in the past will know that purchasing upgrades is necessary when you have several people updating your accounts at different locations. Generally the software is not backwardly compatible so as soon as one person upgrades, you all have to and upgrades can be very costly.

What is more, you get to try before you buy. You don’t even have to give a credit card number that you might later forget to cancel should you decide to use an alternative program. Try it today completely free at: http://www.kashflow.co.uk

What Is Outsourcing and Why Should You Do It? 0

Posted on April 29, 2022 by Justine Curtis - My Virtual Assistant

Outsourcing is a term often used in business and it is gaining popularity on the Internet as millions of web site owners discover they do not have all the tools and skills necessary to handle each and every function necessary to the efficient running of their businesses.

Unlike having to recruit, interview, and take on an employee – and thus incur the tax and NI liability of a new employee, not to mention the additional costs incurred such as holiday pay, sick pay, maternity leave, etc – often savvy business owners turn to outside companies. Outsourcing services take on the tasks underlying a business leaving the owner more free time to pursue the front-end of his or her business.

Wikipedia states:

“Outsourcing” involves transferring or sharing management control and/or decision-making of a business function to an outside supplier, which involves a degree of two-way information exchange, coordination and trust between the outsourcer and its client.”

Outsourcing, therefore, becomes an integrated part of your business. The importance is to determine what should be outsourced, why it should be outsourced, and who will provide your outsourcing services.

How To Make Outsourcing Work

To make any outsourcing relationship work effectively, the business owner must be able to step back and make an honest evaluation of his or her talents. We are not all created equal. We all have different strengths. One thing is certain; to ensure business success a business owner must cultivate the ability to delegate responsibility through the use of outsourcing. That’s how a well-run, profit-pulling online business accomplishes its goals.

Today’s businesses – large and small – gain immense benefits by finding other companies outside their own arena who possess the technological know how to analyse, plan, and implement target objectives.

In the case of the smaller business owner finding an outsourcing service to handle tasks such as marketing, diary management, bookkeeping, and word processing is one such effective strategic move.

Choosing the Right Outsourcing Company

As a small business owner it is easy to become frozen in place trying to keep up with all the day-to-day tasks associated with running your business. You cant possibly be proficient in every skill required to effectively run your business so lot of time can be taken up with trying to perform even the “smallest” of tasks. Trying to learn how to do everything can literally take hours of your week away from you. Hours better spent on developing relationships with your prospects or clients, updating your web site content, creating new products, and just being there to respond to new enquiries. Unless you are willing to give up some control, the grind of trying to do everything in your business too often takes priority over the human approach to being there for your customers.

When looking for a company to outsource to, pick up a phone and call or send email enquiries to those that appear to have the skill set you require. Make sure your questions are addressed intelligently and at a level of understanding that you feel most comfortable with. Look for a company that is interested in what goals you are trying to achieve by outsourcing and how you like to work. The conversation should be an effective two-way open communication and you should come away with a feeling of trust and confidence. By weeding out any company that is vague in their explanations of how they can achieve what you want them to do and you should easily find the best company to work with for your business needs.

In Summary

Don’t try to do everything yourself. You may have many fine strong points, but running your business single-handily should not be one of them. Learn when and delegating responsibility can actually make your business grow by leaps and bounds. Then find an outsourcing service you can work with – one with a complete understanding of your business and one that is proactive and willing to go the extra mile to make your business a success.

To start the outsourcing process, contact My Virtual Assistant today.

Writing Effective Copy for your Website 0

Posted on April 22, 2022 by Justine Curtis - My Virtual Assistant

Initially writing the text copy for your website seems quite simple. You just tell them who you are, what you sell and how to contact you, right? Err, no actually.

Many business websites drone on and on about when they started, what their “mission statement” is, what technology they use, blah, blah, blah. I hate to be the one to tell you this, but nobody cares. All that prospects and customers care about is “What’s in it for me”.

So the very first thing you need to do is put yourself in the shoes of your potential customer. What problem do they have that they are looking for a solution to by searching around the internet? If they have arrived at your website as part of their search they will look for confirmation that they have come to the right place. What solutions are you providing that solves their problem?

If you were the customer, what questions would you want answers to before parting with your cash? Make sure you answer those questions in your copy.

If you are selling an intangible or unknown product or service, how have you displayed your credibility? Have you shown testimonials or feedback from previous customers, or can you show case studies where you have made a real tangible difference to a former client?

If you are selling information, how have you established to them that you are the expert that they should listen to? Do you have any samples of the type of information you provide such as free downloads of tips?

How easy is it to contact you? Is there a telephone number for enquires? Have you got a proper mail address on your website or just a PO Box? Do you have a guarantee that will allow them to purchase a product or service without reservation?

Lastly, give them a compelling reason to buy from you now. Or if your product or service has a longer sales cycle, get them on your list by offering something in exchange for their name and email address.

For help with writing effective sales copy, contact My Virtual Assistant today!

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  • RSS Latest Blog Posts

    • Automate Your Relationship Building with Autoresponders and Newsletters 06/24/2022
      Are you spending a large amount of time each week following up with prospects or customers? Are you checking they are ok, asking for feedback, telling them about other products or services that might interest them or the special offers you are currently running? Do you capture the contact details of the visitors to your […]
    • Developing and Selling Your Own Information Products 06/17/2022
      Building a business around information products has become a bit of a hot topic in recent years. Many online businesses were developed selling other peoples digital downloads of information, but what information products could you develop with your own knowledge, and how can you sell them? Information products are things like ebooks, ecourses, teleseminars, audio […]
    • Ebook and Info Product Support 06/10/2022
      If you have lots of information you want to get across but don’t know how to get it to your potential readers, how about an ebook or information product? We will collate all your information, proof read and edit it and design the content layout. We will then format it so it can be an […]
    • Teleclass Set Up and Management 06/03/2022
      Another great way of getting your message across is via teleclass. Instead of 1 to 1 meetings, you can talk to large numbers of prospects or clients, all from the comfort of your home or office using nothing but your telephone. We will set up an email template so you can alert your existing mailing […]
    • Why Online Businesses Need a Blog 05/27/2022
      We have all heard it said that a blog is now an essential tool when it comes to running an online business. But do you know why? If you are running an online business, one that sells products or services online, your main audience is the online community. The customers who will be ready and […]


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