7. Introduce yourself. Podcasts often get passed around or downloaded and forgotten for a while before they are listened to so make sure you introduce yourself and your business, and give your web site URL. Also tell them the title or topic of the podcast and a brief outline of what you will be covering. If it’s in an interview format, don’t forget to introduce your guest in the same way.
8. Inject some personality. Be yourself. Yes, you are producing a professional podcast, but your listeners will be looking to identify with you too so relax and treat it as though you were talking to a handful of friends around a table. Don’t be afraid to inject a little self-deprecating humour if that’s your natural disposition.
Keep your eyes open next week for two more tips.